Farmers Market Software

The market management software built by a market organizer.

Tentpole runs the weekly pile — vendor applications, booth maps, payment collection, vendor messaging — in one platform. Built inside Sunny's Markets in Charlotte, North Carolina, by someone who got tired of spreadsheets.

Start your 7-day free trial → No credit card · first event live in 8 minutes · Core $150/mo · Pro $300/mo

What organizers spend 20+ hours a week on

Most market organizers we've talked to spend most of their week on four things, none of which are "running the market itself":

  1. Vendor applications scattered across DMs and email. One vendor sends a Google Form, another DMs a Linktree, a third forgets and texts you a photo of their booth setup.
  2. Booth maps drawn by hand and redrawn after every change. A vendor drops out Thursday night, and now the whole map shifts. The day-of print sheet never matches what's actually on the field.
  3. Chasing booth fees. Invoices, Venmo screenshots, "I'll get it to you Saturday," repeat.
  4. Writing the same approval and load-in messages every week, personalizing each one because vendors are people.

Tentpole was built to take this pile off your plate, end to end, in one place — not as a Frankenstein of three different tools.

What you get

Vendor applications, one form

Vendors build a profile once — photos, category, Instagram, insurance — then apply to any event with one tap. You see every application in one inbox, side-by-side with vendor history.

AI vendor scoring

Every application is pre-scored against your event's category mix and vibe so the best fits float to the top. You approve, decline, or waitlist. The AI never sends anything itself.

Booth maps that auto-assign

Drop the squares, hit auto-assign. Every approved vendor gets a spot with no two of the same category side by side. The day-of print sheet always matches the map.

PayPal payouts to your bank

Booth fees collected on card, paid straight to the market's bank through PayPal. Tentpole takes a small platform fee on vendor payments. No invoicing, no chasing.

AI message drafts in your voice

Approval, decline, load-in instructions, last-minute changes — the AI drafts replies trained on how you actually talk to vendors. You approve, edit, or skip. Nothing ever sends without you.

Day-of in one place

Printable booth sheets, attendee RSVPs, vendor check-in, refund-with-one-click. Everything you need on Saturday morning runs from your phone.

Honest, flat pricing

Core $150/month
For single-market organizers and seasonal series.
Pro $300/month
Multi-event calendars, AI copilot, unlimited team seats.

No quote forms, no per-vendor add-ons, no surprise upcharges. Vendors are always free. See full pricing.

How Tentpole stacks up

TentpoleMost other market software
PricingPublic & flat — $150 / $300Quote-based, varies by event
AI copilotApplication scoring, booth auto-assign, reply draftsNo comparable AI layer
Vendor experienceOne profile, one-tap apply, always freePer-platform vendor accounts, sometimes paid
Built byA market organizer running it on her own eventsSoftware companies that don't run events
Founder accessFounding organizers get a direct lineTicketed support

For a head-to-head with the biggest player, see Tentpole vs Eventeny.

Built for the formats that have nowhere else to go

Weekly farmers markets Monthly craft fairs Holiday markets Maker pop-ups Outdoor festivals Multi-vendor events

Big event platforms are built for ticketed conventions and corporate trade shows. Tentpole is built for the recurring, vendor-based community events that don't fit those tools — and where the weekly admin is the real problem.

"We talked to dozens of organizers running pop-ups, weekend markets, and multi-day festivals before we built a single feature. Then we kept talking."
— Moon, founder of Sunny's Markets & Tentpole

Read the case study: How Sunny's Markets runs on Tentpole.

Frequently asked questions

What is farmers market management software?

It's software that handles the recurring admin pile that comes with running a market — vendor applications, approvals, booth assignments, payment collection, vendor messaging, and day-of logistics — in one place instead of spread across email, spreadsheets, and DMs.

How much does Tentpole cost?

Two transparent plans: Core $150/month and Pro $300/month. No quote-based pricing, no per-vendor fees. The 7-day free trial does not require a credit card.

Is it free for vendors?

Yes — vendors never pay to use Tentpole. They build a profile once, apply with one tap, and only pay the booth fees the organizer sets (processed through PayPal).

Can I migrate from ManageMyMarket or Eventeny?

Yes. Export your vendor list and event calendar from your current platform, then import into Tentpole. Founding organizers get migration help directly from the founder.

Does it work for craft fairs and pop-ups too?

Yes. Tentpole is built for any recurring vendor-based event — weekly farmers markets, monthly craft fairs, holiday pop-ups, multi-day festivals. The same vendor applications, booth maps, and AI tools apply to all of them.

What if my vendors won't switch?

Vendors don't have to learn a new platform — they apply through a link you share. There's no app to install, no account juggling, and applying is free. Most organizers find vendor adoption is faster than they expect because the form is shorter than what most platforms require.

Try it for a week

Sign up takes about a minute. Your first event can be live in eight minutes. The trial is seven days, no credit card. Founding organizers get a lifetime price lock, the founder's phone number, and a vote on the roadmap.

Start your 7-day free trial → No credit card · cancel anytime · founder's number included for founding organizers